Karen Joohye Lee
Graphic Designer based in NYC.


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Karen Joohye Lee
Graphic Designer based in NYC.


Email
Instagram

Karen Joohye Lee
Graphic Designer Based in NYC.


Email
Instagram

SHOW: All  SET—A  SET—B

SET—A IS A COLLECTION OF DESIGN WORK.
Sound Shower
A01—MUSIC FESTIVAL
Developed a brand system for Sound Shower, a summer music festival featuring talented Asian artists.BRAND IDENTITY•ART DIRECTION

INSTRUCTORS:ANDREA TRABUCCO—CAMPO
2023

Amore
A02—COFFEE 
SHOP
Amore celebrates true coffee lovers, reflecting dedication to a pure coffee experience. 
BRAND IDENTITY
2023

Melt
A03—ICE-CREAM SHOP
This project aimed to create a distinctive display typeface inspired by the fluidity and softness of melting ice cream, which also inspired the design of an ice cream store.
BRAND IDENTITY•TYPE DESIGN

INSTRUCTORS:ARON FAY
2021

Mold Scape
A04—FASHION CATALOG & AR
Moldscape is a fashion catalog featuring the Fall/Winter 2023 issue. This edition explores the theme ‘Fantastical Underwater Dreamscape: A Vision of Surreal Fashion and Ethereal Beauty.’ Moldscape blurs the lines between reality and fantasy, where nature and imagination intertwine. All of the images were generated by Midjourney.
EDITORIAL•AR•ART DIRECTION•AI

INSTRUCTORS:ANDREA TRABUCCO-CAMPO
2023

A Warm System—The Auto- construcción Suites
A05—ARTICLE 
This project involves redesigning an article supplied with text,  ‘A Warm System—The Autoconstrucción Suites,’ exploring the decade-long investigation by artist Abraham Cruzvillegas. I structured my design thoughtfully to convey his ideas more effectively.
EDITORIAL DESIGN

INSTRUCTORS:ANTHONY ZUKOFSKY
2020

Album Covers
A06—ALBUM COVERS—MIETZE CONTE/JOCKSTRAP/BABii
This is a personal project where I created album covers for my favorite artists.
PRINT DESIGN
2024

Archive
A07—POSTERS
& ZINES

Compilation of posters & zines executed over time.

PRINT DESIGN
2019-2024
© Karen Joohye Lee Last Updated 06.20.24